UK Wedding News
18/12/2018
The pair joined forces to re-work Sir Paul's new single Who Cares as a short movie which features a message of universal positivity.
Creative Visions, a global nonprofit organisation that uses the media to ignite positive change, also collaborated on the piece of work.
The 'Who Cares I Do' campaign was launched to raise awareness and engagement on the issue of bullying and to empower people to treat others with support and kindness.
Speaking about the short film, Sir Paul said: "My hope is that if there are kids being bullied, and there are ... Maybe by listening to this song and watching this video, they might just think it's not as bad ... that it's the kind of thing you can just stand up to and laugh off and get through."
Creative Visions founder Kathy Eldon added: "Millions of people around the world feel silenced, subjugated, bullied, and believe that no one cares. Our intention with this campaign is to put the power of the song to work and inspire us to show up and care, and let others know that we do."
The short film is available exclusively on Apple Music.
(JG/CM)
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Sir Paul McCartney And Emma Stone Star In Anti Bullying Video
The Beatles legend Sir Paul McCartney and actress Emma Stone have teamed up to create a short musical film aimed at tackling bullying and negativity.The pair joined forces to re-work Sir Paul's new single Who Cares as a short movie which features a message of universal positivity.
Creative Visions, a global nonprofit organisation that uses the media to ignite positive change, also collaborated on the piece of work.
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The 'Who Cares I Do' campaign was launched to raise awareness and engagement on the issue of bullying and to empower people to treat others with support and kindness.
Speaking about the short film, Sir Paul said: "My hope is that if there are kids being bullied, and there are ... Maybe by listening to this song and watching this video, they might just think it's not as bad ... that it's the kind of thing you can just stand up to and laugh off and get through."
Creative Visions founder Kathy Eldon added: "Millions of people around the world feel silenced, subjugated, bullied, and believe that no one cares. Our intention with this campaign is to put the power of the song to work and inspire us to show up and care, and let others know that we do."
The short film is available exclusively on Apple Music.
(JG/CM)
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