the Wedding Planner

UK Wedding News

09/07/2015

'Least Romantic' Day Of The Year Revealed

July 15 is said to be the least romantic day of the year for Australians, according to dating website eHarmony.

It is understood the company compiled its report by measuring the traffic to their website, as well as Google search data from 2012 to 2014. Involving data for terms like 'date venues', plus mentions on social media like 'date tonight', the report followed the daily interest in dating on a scale of 0 to 100.

July 15 was, as a result, found to be the least romantic day of the year.

Interestingly, it is the third consecutive year when the third Wednesday of July has scored the lowest on the scale. It scores an average of 35 on the scale, compared to a daily average of 41. With regards to the most romantic day of the year, it's probably not a surprise to discover it is Valentine's Day – with 80 points on the index.

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When it comes to the individual days of the week, Saturday is said to be the most romantic – with Wednesday the least romantic.

Elsewhere, the study revealed that 61% of Australians struggle to find interesting date ideas for the winter season – with one in four going as far as to say they do not date frequently until the warmer weather kicks in.

Melanie Schilling, a relationship expert, is quoted by the MailOnline as saying: "We can't beat Mother Nature but we can change our dating mindset to not let the weather be a barrier, otherwise we risk missing good opportunities to meet potential partners. Winter is full of opportunities for romance with the intimacy that comes with cozy winter dates."

(JP)

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"July 15 is said to be the least romantic day of the year for Australians, according to dating website eHarmony."