UK Wedding News
29/10/2013
The research, which was carried out by US pressure group Common Sense Media, found that 38% of children under the age of two have used gadgets such as iPhones or Kindles for playing games or watching films.
Researchers claim that the new findings highlight a "fundamental change in the way kids consume media".
The results of the survey were compared to a similar study in 2011 – also commissioned by Common Sense Media – which found that only 10% of children under the age of two had used a mobile phone or gadget, while just 38% of those under the age of eight had used a phone or Kindle.
Also in 2011, the amount of time a child spent on their phones or tablets was five minutes a day; today, this has jumped to 15 minutes.
The study, 'Zero to Eight: Children's Media Use In America, 2013', was based on a survey of 1,463 parents with children under the age of eight.
Vicky Rideout, author of both the 2011 and 2013 reports, said: "I was blown away by the rapidity of the change.
"iPhones and tablets are game changers, because they are so easy to use.
"While there was some floor on how young you could go with computers and video games, a young child can touch a picture, can open an app, or swipe the screen."
Elsewhere, the report revealed that children now spend an hour each day either watching television or films, or using computers. Children aged two to four average two hours a day, while those aged five to eight averaged two hours and 20 minutes. Furthermore, almost 100% of children under eight have a television and cable, with 30% having the internet.
(JP/IT)
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40% Of Babies 'Have Used A Mobile Phone'
A new study has revealed that almost two in five babies have used a mobile phone or tablet – before they have even said a full sentence.The research, which was carried out by US pressure group Common Sense Media, found that 38% of children under the age of two have used gadgets such as iPhones or Kindles for playing games or watching films.
Researchers claim that the new findings highlight a "fundamental change in the way kids consume media".
The results of the survey were compared to a similar study in 2011 – also commissioned by Common Sense Media – which found that only 10% of children under the age of two had used a mobile phone or gadget, while just 38% of those under the age of eight had used a phone or Kindle.
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Also in 2011, the amount of time a child spent on their phones or tablets was five minutes a day; today, this has jumped to 15 minutes.
The study, 'Zero to Eight: Children's Media Use In America, 2013', was based on a survey of 1,463 parents with children under the age of eight.
Vicky Rideout, author of both the 2011 and 2013 reports, said: "I was blown away by the rapidity of the change.
"iPhones and tablets are game changers, because they are so easy to use.
"While there was some floor on how young you could go with computers and video games, a young child can touch a picture, can open an app, or swipe the screen."
Elsewhere, the report revealed that children now spend an hour each day either watching television or films, or using computers. Children aged two to four average two hours a day, while those aged five to eight averaged two hours and 20 minutes. Furthermore, almost 100% of children under eight have a television and cable, with 30% having the internet.
(JP/IT)
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