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UK Wedding News

18/06/2013

Mums Spend £1,300 On Their Children's Wardrobe

A new study has found British mother's now spend an average of more than £1,300 on their children's wardrobe.

The research, which was carried out by cotton USA, also discovered that A-list tots who can never have too many designer clothes "have set the trend for parents spending an excess on their children's wardrobes", the Daily Mail has said.

Almost three out of four mums (71%) even admitted to spending more money on clothes for their children than for themselves of their partner.

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1,000 parents were surveyed with the average British child found to have a wardrobe full of designer clothes worth £1,348. However, a majority of parents (78%) claimed they are more concerned with quality than style, with just a quarter saying they paid for fashion. Other factors influencing a parent's decision included durability (49%) and comfortable, natural cotton fibres (40%).

Stephanie Thiers-Ratcliffe, of Cotton USA said: "The research shows that parents are spending more on their children's clothes than their own because they want the best quality items for their children."

(JP/CD)

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"A new study has found British mother's now spend an average of more than £1,300 on their children's wardrobe."